SALES CONSULTING

Why Us?

Quite simply, we love what we do, and this is why we do it well. Identifying target markets, creating powerful positioning statements, developing real actionable sales & marketing plans. With our authentic and personal approach we will roll up our sleeves and do the work with you. We won’t drop a 90-page report on your desk and wish you the best because we work with partners, not clients.

Short Term Revenue Generation

While what’s happening now is unprecedented, we’ve been through tough times followed by a bounce back before.  The early 80s, the subprime mortgage crisis, 09/11 and ‘80s market crash to name a few.  Our mission is to focus on the top line, so you can spend time where you’re needed most.

We develop a realistic, timely and actionable short-term revenue generation plan.  Back to basics by identifying immediate short-term opportunities; segments still traveling, emerging and re-emerging markets and projected future targets.   Then, we will help you to execute. Temporary staffing, interim performance metrics, forecasting – all customized to your needs.

Sales Optimization

Our hospitality-focused sales & marketing is customized based on your specific needs; a little bit of help getting started, troubleshooting, repositioning, due diligence for acquisitions; we work with you to meet you where you are.  Together, we prepare a realistic, timely and actionable sales & marketing plan.

Initial Sales Audit & Investigation

First, we dive in—deep—to your current situation providing a thorough review on your current sales processes and your market positioning. What’s working. What’s not working. And why. No plan? No problem. We build it with you.

What You Can Expect:

Analysis on mix of business | Team structure & skills analysis | Evaluation of market positioning | Pipeline analysis which includes conversion, pace & lost business | Web and social media recommendations

Marketing Strategy

After a deep-dive into your current state, together we build your strategy to ensure long term success. The result for you is a detailed, customized plan.  We evaluate mix of business, sales structure, pipeline and marketing strategy to recommend a long-term growth plan.

What You Can Expect:

Market positioning | Development of unique value proposition | Target markets | Feeder cities | Organization structure | Marketing strategy | Competitor analysis | SWOT | Brand affiliation | Pricing & positioning | Digital strategy 

Deployment & Growth Plan

YOUR PLAYBOOK:

Developing a growth plan can be complicated and time consuming. We simplify this by leveraging 30+ years of sales experience to ensure your success.

What You Can Expect:

Pipeline & productivity review | Forecasting | Market condition analysis | Incremental revenue generation | Deployment recommendations | Compensation plans | Commission structure and sales incentives | Customized sales training & development | Recruitment | Process mapping | Pipeline reporting | Performance metrics